Earlier, I had defined coaching as a conversation between the coach & the coachee. The conversation center’s around the coachee’s agenda. The key aim of the coach is to ensure that the coachee leaves with a solution to his problem or has had an ‘aha’ experience as a result of the conversation with the coach.
Most often during a feedback session as a result of the coaching simulations, there are statements which are made w r t ‘the powerful questions’, the coaching comrades make statements such as;
- The questions were not powerful enough
- You could have made the questions more powerful
- I sensed a lot of powerful questioning, and so on
This obviously stems form the realization that ‘Questioning’ is one of the fundamental skill around which the entire coaching process hinges upon and so do the outcomes of the coaching process.
Agreed, asking questions is a fundamental skill. However, my quest was to establish and differentiate questions and powerful questions. Thus began my literature research and my rumination into behavioral event interview; ‘A situation where the interviewer paints a work situation or asks the interviewee to define a task carried out by them, how the person in question identified solutions to a work related problem and went about implementing them to effectiveness, how did it feel to have accomplished the results, etc?’. The interview remains an intent listener observing the behavior, the voice inflection, etc to establish the positive & negative behavior which could be replicated for success at work or which might possibly hinder task accomplishment if the person was hired. Essentially this is a process of confirmation. The key skill in this method of interviewing is ‘Questioning, whole system Listening (I call it this way because you are listening with all your sensory organs).’
In my journey to differentiate questions as – information seeking ones from Powerful ones, I chose to review the ‘The Coaching Manual’ by Julie Starr, as this was readily available. I must confess that Julie Starr has communicated mostly in simple understandable English. Let me illustrate both the questions in form of a conversation below; we will pick up the conversation from a point after the initial ice breaking
Coach: So ‘x’, what would you like to be coached on today?
Coachee: I have established a set of goals which I would like to accomplish during these coaching conversations with you. However today I want to focus on my career enhancement.
Coach: Well, could you be more specific? What do you intend in achieving?
Coachee: I am now a regional manager, I want to become head of a zone, where I will have control over 3 regions and get to closely work and supervise the efforts of 3 regional managers and their teams.
Coach: So you intend to become a Zonal Manager?
Coachee: Yes! I want to be a Zonal Manager. I have the experience and the service.
Coach: By when do you want to become a Zonal Manager?
Coachee: I want to accomplish this position by the end of this business year.
Coach: Good. Could you help me understand the job of the zonal manager?
Coachee: Yes. The job the zonal manager involves controlling the efforts of 3 regional managers and 18 business development executives. Besides that, the geographies are large and you get to meet a variety of people and distributors. However the responsibility of the zonal manager is higher, as he is responsible for the entire zone’s revenue, market share & profitability targets.
Coach: How important is this goal for you?
Coachee: Extremely important. I would say this is my top most personal agenda.
Coach: On a scale of ten, where would you rate your abilities to meet this goal?
Coachee: 6.
Coach: What is 7?
Coachee: It would be a person who has the ability to motivate not only his own workforce but also the business partners to direct their efforts to bring in addition shares of business.
Coach: What do you see yourself missing out on?
Coachee: I am not too good on mobilizing the business partners, I will have to start work on that.
Coach: I acknowledge your thoughts. In addition to transacting with & leveraging through business partners, what other abilities are required to be the zonal manager.
Coachee: Ability to mobilize, motivate managers to engage with their workforce and produce more business, ability to sell upwards the ideas from the field to get endorsements from the management is important.
Coach: There are 3 things which you said are of importance to you 1. Get endorsements from the top management, 2. Mobilize and gain endorsements as well as support form the business partners, & 3. Motivate managers to engage their workforce for results. Now tell me what would you like to work with first?
Coachee: I would like to start with Managers first?
Coach: Sure, so how would you gain support from the mangers for increased productivity?
Coachee: I will involve my managers in the goals establishment stage and draw up a plan for business for their respective region. This way I will have the ownership of the business with them.
Coach: Good, what would you do to involve your managers?
Coachee: As I had mentioned, I will start with the goals – the managers will need to come up with the SWOT, Competition data, Market data, Sales Data, etc. We will sit together to identify the market potential Vs our market share and what initiatives we had taken in the past that helped and what did not and so on?
Coach: Good. How can you make sure that your managers are involved?
Coachee: I ………
Reflect on the conversation above, look at the series of questions? Do you see any differences? Some questions were asked to gain insight or information, whilst towards the end the question focused on specifics and development of solutions which the coachee will need to implement in his day to day work. Now, these are the questions which make a difference to the coachee. These questions compel the coachee to bring out or thing through and present solutions to his problem. Thus these questions can be termed as powerful questions.
For a question to be termed powerful it should have the following attributes;
- The question assumes that there is an answer to the problem
- The question provokes thought to begin to create answers or solutions
- The question digs below the surface, and thereby invites a more encompassing solution
To sum up, powerful questions are those which entails the individual being coached to reflect, articulate thoughts which can be converted actions leading to results.
Do a small exercise;
Step 1: Think about 3 problem statements
Suggestion: write down 3 problems that you think you have. Choose things that are moderately important. Under each statement leave some space. Problem Eg: I am too busy to find time to exercise.
Step 2: Let us change the problem statement into powerful questions
Under each statement think of a powerful question you could ask?
Powerful Question Eg: ‘How could I create time from my busy schedule to exercise?’
Check if your framed questions meet the 3 attributes of the powerful questioning?
Step 3: List out powerful questions to your problem listed on the right hand side with the problem state on the left hand side of the paper. See what kinds of answers your questions can provoke? Check once again, if your questions are stimulating a thinking process, check if your products of the thought process are congruent to the problems statements, check if acting on the solutions obtained will yield the desired results?
I shall soon publish a set of problem statements to give you a practice exercise for developing ‘Powerful Questions’ to be used by you. We could also target this as part of our coaching clinic tele seminar in the coming month.
Rgds n best wishes – Sai